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Our mission at ShoppingHamptonRoads.Com is to provide affordable and effective internet marketing solutions to small businesses. We believe that every business deserves the chance to succeed online, and we are committed to helping our clients achieve their goals.
At ShoppingHamptonRoads.Com, we have years of experience in the internet marketing industry and a proven track record of success. We use the latest tools and techniques to help our clients achieve their online goals, and we are always available to answer any questions or concerns.
A team of experienced internet marketers dedicated to helping businesses grow their online presence and increase their revenue.
We offer a range of internet marketing services including SEO, PPC advertising, social media management, and email marketing.
We take a personalized approach to every project, working closely with our clients to understand their goals and create customized solutions that deliver results.
CONSUMERS Have a Right to Shop at Fair Pricing-Safe-Accessible Venues That Adverise Correctly What They Offer the Public AND OTHER ENTITIES At KING DIRECTORIESs.Com,
We believe that internet marketing should be accessible to every CONSUMMER & BUSINESS, regardless of size or budget. That's why we offer affordable, customizable solutions that deliver real results. Ads are everywhere. You turn on the TV, open up an internet browser, or walk down a street and you’ll see ads. They’re all clamoring for your attention and – ultimately – your money. Ads can be annoying, but what would the world be without them? Here are reasons why advertising is important to businesses and society at large:
Many people use marketing and advertising interchangeably. Marketing identifies what customers want, encourages them to buy, and engages with them afterward to retain their loyalty. To get their attention and let them know you have what they’re looking for, you need advertising. Advertising is like the fish hook while marketing is the whole fisherman’s tackle.
Narrative advertising has gained traction in recent years. If you look at ads from the past, many of them describe a product or service. As an example, an old Chevrolet ad shows an illustration of the car. It’s surrounded by text detailing different aspects of the vehicle, such as its wide tread and handling ease. Today, most car ads focus more on the people driving the car than the car itself. A recent Chevrolet ad features a montage of actors in various life scenarios, such as moving away from home. The car’s features – like parking assistance and the size of the trunk – are still highlighted, but they’re not front and center. Consumers respond better to more narrative-style ads.
Being strategic about advertising helps a business reach out to the customers most likely to buy from them. In the past, that meant advertising things like health products in fitness-focused magazines and running ads for toys during children’s TV programs. Thanks to digital marketing and analytic software, businesses can get very specific about who sees their ads and who has bought their products before.
Experts say ongoing advertising campaigns are key to keeping customers. A consumer might buy a product from a business and not think about them again, even if they were satisfied. If they keep seeing ads, however, they’re reminded that this is a company they like. Running consistent ad campaigns is especially important if the business isn’t doing well and needs returning and new customers. Thanks to modern forms of advertising (like ads on social media and SEO optimization), businesses can run ads on small budgets.
In a sea of businesses selling their products and services, how does one set themselves apart? Good advertising. A company can sell something as basic as soap and do better than a competitor simply because they run ads that consumers like. The soap obviously needs to do its job, but with cleaning products, there’s usually not a massive difference in effectiveness. It comes down to branding and advertising.
Consumers are getting pickier about the companies they chose to support. Research shows corporate responsibility matters a lot to people – especially younger people – and they want to buy from businesses that align with their values. Advertising tells consumers who a business is and what matters to them.
How a business represents itself can draw customers in or repel them. There are many examples of businesses running ads that backfired. In 2017, Dove uploaded a short video of a Black woman lifting a shirt over her head and appearing to transform into a white woman. This woman then removes her shirt, revealing a Middle Eastern woman. The ad’s intent seemed to be representation, but consumers were not pleased and Dove apologized. This isn’t the first time Dove has gotten in some hot water, which shows how essential ads are to a brand’s reputation.
Advertising impacts a brand’s reputation, but does that translate into a difference in sales? Sometimes. One big example is an Oldsmobile ad from 1998. The campaign tried to appeal to younger buyers. Their slogan: “This is not your father’s Oldsmobile.” It did not do the trick and also insulted their older consumer base. While it’s probably not accurate to say this ad killed Oldsmobile, it certainly didn’t increase sales. On the flip side, when Wendy’s released their “Where’s the Beef” ad in 1984, their sales hit a record profit the next year.
Spending on advertising is increasing worldwide. Experts estimate that in 2024, advertising will hit over $630 billion. That translates into more jobs, more buyers, stronger competition, and increased GDP. Advertising is good for the creative industry as well. Companies often need photographers, animators, musicians, fashion designers, and more to help with ads. This all plays into economic growth.
Advertising affects more than just a company’s bottom line and the economy. Ads can transcend a product and change cultural norms. De Beers is a good example. For many years, it wasn’t common for people to buy diamond engagement rings. In 1948, De Beers released an ad with the slogan “A diamond is forever.” Ring sales went up as young men obeyed the ad and took advantage of good diamond prices. Today, newly-engaged couples are expected to have at least one ring between them.
Becoming Successful Or Continuing Success Depends On The Aspirations, Dedication, Inspiration, Brought Forward By Leaders And The Environment & People They Choose To Be In The Orbit> Chances Are It Can Not Be Done Alone>Concentrate On The Mission-Human Beings Are By Nature Self Serving It's Important To Be Surrounded By Those That Have Commonality With The Goals, Aspirations, Dedication, Inspiration Of The Mission As Long It Does NOT HAVE KNOWN POTENTIAL NEGATIVE RESULTS THAT WERE APPARENT>CONTINUE WITH YOUR MISSION YOU ARE THE BOSS>REMEMBER "How WE Chose To Be Remembered Depends On How We Choose To Live Our Life" We All Have A Life Expectancy Date Be>Fair Honest With Out Prejudice>Money, Success Is Not The Root Of All Evil>Ignorance & Hate Is The Culprit That Can Ruin Successs-Legacy
We love helping business owners by creating individualized advertising plans that will help them reach their goals. Contact us today to see what we can do for you.
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If customers can’t find it, it doesn’t exist. Clearly list and describe the services you offer. Also, be sure to showcase a premium service.
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If customers can’t find it, it doesn’t exist. Clearly list and describe the services you offer. Also, be sure to showcase a premium service.
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Are your customers raving about you on social media? Share their great stories to help turn potential customers into loyal ones.
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Customers have questions, you have answers. Display the most frequently asked questions, so everybody benefits.
Advertising attracts new customers
Advertising gives your company a positive image
Advertising increases company traffic
Advertising generates brand loyalty
Running a holiday sale or weekly special? Definitely promote it here to get customers excited about getting a sweet deal.
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We love helping business owners by creating individualized advertising plans that will help them reach their goals. Contact us today to see what we can do for you.
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TOP 10 REASONS TO ADVERTISE YOUR BUSINESS WITH KING DIRECTORIES
If customers can’t find it, it doesn’t exist. Clearly list and describe the services you offer. Also, be sure to showcase a premium service.
Advertising can be one of the most vital aspects of a business. It is the most direct and important connection to the consumer. When consumers feel personally connected to an advertisement they are more likely to frequent your business. Some businesses question whether or not investing in an advertising budget will be worth it and that is a big mistake. Here are ten reasons why Advertising is a company’s best friend.
1. Advertising makes your company money– What it comes down to is; Advertising works. Advertising attracts customers to your business and increases your sales. When consumers see strong and positive advertisements they are more willing to buy and ready to choose your business. Invest in advertising for your business and you will watch it grow and succeed.
2. Advertising keeps your consumer up to date– When a new product or event is ready to launch, advertising allows your consumer to be informed and aware of the details. Advertising does the work for your consumer, as opposed to forcing your consumer to hunt down the information.
3. Advertising keeps your business at the top of your consumer’s mind– With so many options available to consumers oftentimes they will want to shop around and compare different products. Advertising ensures that your company is always at the front of a consumer’s mind reminding them why they should choose you.
4. Advertising produces continuous business– Not every consumer is going to need your business’s product today, but everyday there will always be a new consumer ready to buy. Advertising makes sure that the consumer knows that when they are in need, your business will be there to help them. A continuous amount of consumers visiting your business is the first step to increase your sales. The more consumers you have, the more business you will have. Advertising creates business now and in the future.
5. Advertising helps your business compete– There are only so many consumers in the market that are willing to buy your product at any given time. Advertising helps businesses stay ahead of the game while competing with other businesses. Advertising is how you convince the consumer that you are the one they should choose.
6. Advertising promotes repeat business– With all of the choices consumers are able to make, many once loyal consumers have strayed from previous businesses in search of other options. Advertising reminds your consumers why they choose your business in the first place and why they should continue to choose you in the future.
7. Advertising attracts new customers– The market is constantly changing and new consumers are moving in and out of your area. New consumers mean a new target audience that your advertisements will reach. Advertising shows consumers that are new to the market that your business is the top of the line and the one that they want to visit.
8. Advertising gives your company a positive image– Advertising tells your consumers and your competitors that you are open and ready for business. Dynamic and positive advertising can entice consumers to your business regardless of the economy and competition.
9. Advertising increases company traffic– Many consumers are more likely to visit a business after viewing an advertisement. More consumers mean more sales and more business for you. *A survey of more than 3,000 companies found that advertisers who maintained or expanded advertising over a five-year period saw their sales increase an average of 100 percent, and companies that cut advertising grew at a less than half the rate of those who advertised steadily.
10. Advertising generates brand loyalty– Advertising allows for companies to target their customers and form a lasting connection with them. It instills a sense of familiarity and trust within the consumer, ensuring that they remain loyal to your business. Advertisements use images, words, and ideals that target your desired demographic and encourages them to stay devoted to your business.
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